Anonymous Business Success PeopleNology by Gregory Bodenhamer P

Anonymous Business Success
PeopleNology by Gregory Bodenhamer Ph.D. Nollijy University


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Social and System Motor Freight Trucking Engineering

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Culture is a perennial problem in change projects and needs to be carefully understood, especially if there is any expectation or desire to change the culture as a part of the project. Culture includes common values, attitudes and consequent behaviors. It directs how people make decisions and how they react to change. It can also vary within an organization, for example a 'leading edge' attitude may be found in research departments and 'customer first' value in service areas.
There are many areas of preferences that people have that shape cultures. There are, within these, a few which are of particular influence around change.


There are many reasons learn and use peoplenology;

Motivation: The overall subject of what drives us.

Processing: The thinking that leads to action.

Behaviors: That result from our decisions.

Culture: How we socially act together.

Learning Theory: How we get to make sense.

Personality: What makes us who we are.

Power: Our capability to act. Where we get it and how we use it.

Social Research: philosophers, philosophies and the search for meaning.

Stress: What winds us up.


Fear of retribution

Following out of fear is not so much following as being tugged along at the end of a rope.

Blind hope

Here, the follower is desperate for some solution, and what the leader is offering is either the only option they see or the best of a relatively weak set of choices.

Faith in leader

In this situation, the follower is blind to the solution but is following because they have such faith in the leader, they believe that they will, by some magic or genius, provide the answer to the follower's needs.

Intellectual agreement

Here, the follower understands the logic of the argument that the leader is putting forward and hence is following the rationale rather than the leader as a person, who they may respect but are not blindly following.

Buying the vision

When people buy a vision, they are emotionally closing on a view of the future that is appealing to them in some way and pulls them forward.

Followers and Respect

When a person is evaluating a situation and deciding whether to collaborate (and hence become a follower), they judge both the leader and also the solution the leader is offering to determine what action they will take.

Respect for the leader

When the leader is respected, which means they are at the very least trusted and probably liked as well, then this enables the leader to make proposals that followers will take seriously.

Respect for the solution

When the solution is respected, then the respect for the leader is not as important, although if the leader is not respected then the followers may doubt the ability of the leader to make the right choices along the way.

Followers and Trust

People follow those they trust.

Care and concern

We all have a very basic need for safety, which we can get either by taking control ourselves, or, as followers do, ceding this to our leaders.

Passive concern

Leaders make choices that can harm people. If you carefully avoid harming me, then I can trust you.

Active care

Beyond a passive concern is the active care where you may take deliberate action,

Category Posted: General