The Tipping Point by PeopleNology

Posted on Wed, Mar 28 2007 @ 9:29 AM [EST]

The tipping point
Malcolm Gladwell describes in his book, The Tipping Point, how, when enough people know about an idea, it suddenly takes off. Everett Rogers noted that this point is around 25% of a population. The implication is that for you to get your idea widely adopted, the hardest part is over once you have got a quarter of the people bought into the idea.

PeopleNology

Category Posted: General

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